We’re delighted to be part of the Farm Retail Association’s summer #MoreThanFood campaign, shining a light on everything that makes farm shops like Croots truly special. Alongside passionate advocates like Hugh Fearnley-Whittingstall, we’re championing real local food, supporting our farmers, strengthening our communities, and caring for the countryside we all love.
At Croots, food is never just food. It’s about connection to the land, the people who grow and craft it, and to each other.
Here’s what #MoreThanFood means to us:
🧑🌾 For every £1 you spend here, 75p stays in our local community.
🚜 Every product on our shelves has a story that starts with a local farmer, grower or maker.
🍓 Our seasonal produce is picked fresh and packed with flavour and goodness.
🌍 Choosing local means fewer food miles, more biodiversity, and a thriving rural economy.
💬 Croots isn’t just a place to shop, it’s a place to slow down, catch up, and enjoy something special together.
Keep an eye out for the Farm Retail QR codes around our shop to discover even more about where your food comes from and why it matters.
Kay x
